Last month, Magazine Luiza, a Brazilian department store that specialises in selling electronics and home items, published a trainee call intended only for young and black candidates. According to Luiza Trajano, president of the administration council, this initiative could prove a better anti-discriminatory policy than other programmes adopted by the company in the past (they currently have 53% of blacks in its staff. But only 16% of them hold leadership positions). Luiza Trajano’s company seeks to ensure more diversity in top positions whilst, at the same time taking action against structural racism in Brazil. The company’s new trainee programme, however, has been the subject of judicial action and criticism from a part of the general population, who claim that it embodies an unfair policy that discriminates against white candidates.